In a letter addressed to the Retailers Association of India and five other major industry entities – CII, FICCI, CAIT, Assocham and PHD Chamber of Commerce – Union consumer affairs secretary Rohit Kumar Singh has said insisting on mobile number during the sale of a product as a prerequisite mandatory condition, even when a consumer opts not to provide the same, is a violation of their rights and constitutes unfair trade practice under the Act.
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