The Headlines – ‘Swadeshi Campaign’ launch: Govt pushes to boost demand for Indian textiles; domestic market demand expected at $250 billion by 2030

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The Headlines – ‘Swadeshi Campaign’ launch: Govt pushes to boost demand for Indian textiles; domestic market demand expected at 0 billion by 2030

The Ministry of Textiles has launched the ‘Swadeshi Campaign’ to significantly boost domestic demand for Indian handloom, handicrafts, and textile products. This initiative targets urban youth and Gen Z, aiming to reposition Indian textiles as symbols of pride and heritage.

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